message broadcast aCquires
West TECHNOLOGY GROUP’S Utilities BUSINESS TO STRENGTHEN UTILITY CUSTOMER ENGAGEMENT SOLUTIONS
Message Broadcast has acquired the Utilities business from West Technology Group, enhancing its leadership in customer engagement software for the Utilities sector. This acquisition aligns with Message Broadcast’s mission to improve customer experience, regulatory compliance, and operational efficiency for Utilities.
The combined platform will offer clients expanded capabilities, including automated communications for outage alerts, billing, and emergency notifications. CEO Maulik Datanwala highlights the acquisition as a step towards helping utilities accelerate digital transformation and enhance service reliability.
This acquisition continues a year of growth for Message Broadcast, including other strategic acquisitions to better serve regulated industries.
These new platform capabilities, when combined with Message Broadcast’s High Throughput Omni-Channel communication platform create a best-in-class product portfolio designed to embolden your customer engagement strategy.
Press Release
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